Posts tagged Fendi

Milan Fashion Week: Fendi Fall 2010

Fendi Fall 2010Fendi Fall 2010Fendi Fall 2010Fendi Fall 2010

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Milan fashion show to launch with tightened schedule

Milan fashion show to launch with tightened scheduleAfter New York and London, Milan picks up the thread of the international fashion circuit Wednesday with a tighter schedule for the main shows to meet the needs of buyers and journalists.

Several thousand buyers from around 40 countries are expected in Milan as well as 2,000 journalists. Many of them will then move on to the Paris shows, which stretches over nine days, from March 2 to 10.

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Milan Move

Milan MovePrada and Fendi have moved their Milan shows to extend what looked likely to be a nightmare three days of collections for press and buyers to a more manageable five days. Prada, which was set to show on February 26 and Fendi, which was scheduled to show on February 27, have moved their shows to February 25 and March 1 respectively to extend the week to a more leisurely pace.

“We should all be grateful to [Prada and Fendi],” Mario Boselli, head of the Italian Chamber of Fashion, told WWD. “Good sense eventually prevailed.”

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