Heidi Klum Designs for New BalanceHeidi Klum has created a versatile active wear collection for New Balance for modern women on-the-go called Heidi Klum for New Balance launching this Fall 2010 exclusively on Amazon.

The line, which will feature silk-and-cotton tunics, tops, leggings and outerwear, will be available on October 7th and retail between $32 and $168.

“I definitely know what it means to be on the go: four kids, school drop-offs, playdates, sports activities, the park…it goes on and on,” Klum told Womens Wear Daily. “As much as I love the gowns and sparkly clothes, what I turn to most in my closet are active clothes that look stylish but are comfortable and work for all of my activities. That is exactly what my line for New Balance is all about.”

Klum visualized the ad campaign for Heidi Klum for New Balance, shot by famed photographer Rankin, with Jan Dikkers, Amazon Clothing’s creative director.

heidi klum design show.